Author Archives: leyssensjan

About leyssensjan

Jan Leyssens is a designer and entrepreneur who strongly believes you can’t turn sustainability into a positive story if your main focus is on negative impact. When designing, he is always looking for the overlap between activism and entrepreneurship, technology and community. His main expertise lies in strategic business model development, Circular Economy, the makermovement, and social innovation. With a background in Industrial Design, Jan quickly shifted his focus towards business design and using the design process in strategic management. Jan is the father of two kids and founder & CEO of Regenerative Design, co-founder of Full Circle, ImpactBoost, and the Circular Design map, podcaster, storyteller, and changemaker.

Originally posted on Keep the game, change the rules:
The Extended Marketing Mix or 7P-model by Booms and Bitner is a complement to the traditional Marketing Mix Model (4P’s). What is it for? Just like the traditional 4P-model, the 7P-model…

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Originally posted on Keep the game, change the rules:
A Force Field Analysis is a tool that helps you in looking at organizations as systems in motion (rather than static structures). In order to change your organization, it’s crucial that…

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Originally posted on Keep the game, change the rules:
I want to share Edward Abbey’s final paragraph of his speech Joy, Shipmates, Joy! with you as my new year’s letter: One final paragraph of advice: do not burn yourselves out.…

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Originally posted on Keep the game, change the rules:
In my last post I talked about learning from failure and succes. With this post i’d like to go in deeper on the concept of learning and how learning works in…

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Originally posted on Keep the game, change the rules:
3 weeks ago, I found an extremely interesting manifesto by the New Economics Foundation (NEF) on materialism. You can find the entire pamphlet here, I would like to discuss the manifesto a…

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Originally posted on Keep the game, change the rules:
I would like to talk about failing, failure and the hype surrounding it. Failing is an inherent part of innovating. The more innovative your project, the bigger the chances are you’ll…

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Originally posted on Keep the game, change the rules:
The first strategic tool I’ll discuss is Simon Sinek’s Golden Circle. This tool can be used both for communication and strategic business development. What is it for? In the TED-talk embedded…

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Originally posted on Keep the game, change the rules:
I noticed this blog was moving towards a very theoretical framework on what sustainable entrepreneurship is. Since it’s my objective to research “how to” instead of “what”, I decided to add…

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Originally posted on Keep the game, change the rules:
Today I’d like to discuss an article I read some time ago on listverse (full article). The article describes 10 economic issues that we are less familiar with. I will quote…

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Originally posted on Keep the game, change the rules:
Today I would like to give a short review of another great book on entrepreneurship: 37Signal’s ReWork. This book is not your average entrepreneurial guide, it’s main focus is productivity. It’s about…

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