Keep the game, change the rules

It was with great interest I read this post a few weeks ago. The blogger confronted me with the question: “Would people still behave like total pricks – or prickesses – if they knew that there would be a book written about them after they kick the bucket?”.

This question, however strange it is, is a very confronting one.  If you knew for sure that there’d be a book written about you, would you want it to tell how you wasted your life on stupid things and let others down and was basically a total prick – or prickess? And would you want it to say that you were a drunk, a slob or a slut, and lay on the couch all day watching trash on the box? So that the people, who would be reading the book about you, would think: what a jerk, a total waste of space. I…

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About leyssensjan

Jan Leyssens is a designer and entrepreneur who strongly believes you can’t turn sustainability into a positive story if your main focus is on negative impact. When designing, he is always looking for the overlap between activism and entrepreneurship, technology and community. His main expertise lies in strategic business model development, Circular Economy, the makermovement, and social innovation. With a background in Industrial Design, Jan quickly shifted his focus towards business design and using the design process in strategic management. Jan is the father of two kids and founder & CEO of Regenerative Design, co-founder of Full Circle, ImpactBoost, and the Circular Design map, podcaster, storyteller, and changemaker.
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