The Rise of Collaborative Consumption

What’s mine is yours

Rachel Botsman and Roo Rogers wrote a book titled The Rise of Collaborative Consumption. For this book they reserached how the market was evoluting towards an open market where people lend stuff rather than buying it.

You can check out their work on their site:

The video posted below is a short introduction to their idea of collaborative consumption:


About leyssensjan

WHY I DO WHAT I DO As a designer and entrepreneur, I want to develop systems that have a strong impact on short term and will guide society towards a more sustainable, social and economically different system in the long term. WHAT I DO I blog about and do projects with people and organisations driven by passion. I'm always on the look for new projects, ideas and people to meet, contact me!
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2 Responses to The Rise of Collaborative Consumption

  1. Kathryn says:

    Absolutely love this idea. It’s so neat that they released videos to help spread the word. What do you see happening with Collaborative Consumption in the coming year as far as how its growth will be exhibited?

    • leyssensjan says:

      Hello Kathryn,

      I think both Collaborative Consumption and Local money (feel free to check that post here: will gain an important role during our transition towards a sustainable system (green or blue economy).
      Collaborative Consumption basically is a cheaper way to get better products. At this moment the concepts is getting tested here (Belgium), with car sharing as the most popular (

      Collaborative Consumption projects are a cheap and easy way to reduce our impact without losing welfare, which is a good thing to at least start with (making people aware).

      Of course Collaborative Consumption will never fully replace personal consumption, but it will play a huge role in both reducing our waste and rebuild our societies (you will have to get out of your house to lend that lawnmower), which then again will have an influence on local economy (if you don’t know who’s living in your street you probably won’t buy stuff or services from them).

      Yours sincerely,

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