The paradox of choice

A friend of mine showed me this TED-talk of Barry Schwartz about the paradox of choice or how more choice does not automatically generates a better welfare.

I embedded the talk below.

The original post where i found this talk can be found here.

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About leyssensjan

WHY I DO WHAT I DO As a designer and entrepreneur, I want to develop systems that have a strong impact on short term and will guide society towards a more sustainable, social and economically different system in the long term. WHAT I DO I blog about and do projects with people and organisations driven by passion. I'm always on the look for new projects, ideas and people to meet, contact me!
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